Societal Marketing
If you watch Mad Men, you’ll notice that the folks at Sterling Cooper are always trying to impress their customers with their knowledge of what the public wants. This is, in actuality, a pretty true representation of the advertising industry in the 1960′s which is, coincidentally, when societal marketing emerged. Societal marketing is the idea [...]
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Are Product Review Sites a Dying Trend?
The internet, as we all are aware, is a wealth of information. With the simple click of a mouse, one is delivered thousands of bits of information and wisdom, news and gossip and countless opportunities to spend money. The downside of this, sadly, is that much of this bountiful data is pure, unrelenting garbage. This [...]
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A Few Words on Universal Marketing
A simple but true statement: With the rise of technology, the world has become simultaneously much larger and surprisingly smaller. While our new connections serve to introduce us to new experiences and previously unknown cultures, we are also being given the opportunity to see the similarities we share with others from around the globe. On [...]
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Cleaner Marketing
It is a commonly held adage that sex sells. It’s also no big secret that violence and bawdy humor can get the job done, too. However, it is becoming more and more apparent that many advertisers seem to believe that sex, drugs and violence are the only thing that sells. Marketing seems to have lost [...]
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Internet
Are Product Review Sites a Dying Trend?
The internet, as we all are aware, is a wealth of information. With the simple click of a mouse, one is delivered thousands of bits of information and wisdom, news and gossip and countless opportunities to spend money. The downside of this, sadly, is that much of this bountiful data is pure, unrelenting garbage. This [...]
Marketing Humor
A Marketing Conscience – Do You Have One?
In 1990, Bill Hicks performed a stand-up bit called Revelations. In it, he says to the audience, “By the way if anyone here is in advertising or marketing…kill yourself.” He goes on to say that those in marketing or advertising are “Satan’s little helpers,” “the ruiner of all things good,” and guilty of “filling the [...]
Rant
Ranking in Google is an Earned Privilege, Not a Right
Google Rankings are Earned, Not Entitled “If you build it, they will come!”, may be a maxim many follow when creating a website, but the reality comes as a cold, freezing slap across the face for most. Generating traffic to your site is crucial if it is to provide any meaningful impact on your business [...]
Marketing Campaign Analysis
Marketing Campaigns that Relate to the Times – Marketing in a Recession
Marketing isn’t just about pushing your message and promoting your company. It’s about appealing to your audiences in order to motivate them to buy from you or to shape their perception of your business. As such, it’s important to relate to your customers – to discuss their needs, acknowledge their fears, and enable their success. [...]
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Marketing in a Bad Economy
August 23, 2010 08:08 -
What Good Can Come From A Viral Video?
August 16, 2010 08:08 -
Societal Marketing
August 9, 2010 08:08 -
3 Niche Business Social Media Sites Reviewed
August 1, 2010 00:08 -
A Marketing Conscience – Do You Have One?
July 27, 2010 21:07
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Cameron Rogers:
Facebook Marketing is getting more and more popular as more users sign up on Fac -
Jeff - Simple Marketing Strategies:
This is right on. Product reviews are rarely worthy of consumers' trust and even -
Diego Tartt:
alright so i stumbled upon your site from this other site that spoke about some -
Infoprodigyman:
My partner and i just wished to complement you on your content material rich pos -
Alicia Matthews:
I also promote some of my affiliate links on Facebook by making Facebook fan pag
Recent Articles
Marketing in a Bad Economy
Although there finally seems to be hope for our economy on the horizon, business owners are wise to keep in mind that we aren’t out of the woods just yet. Those businesses that have weathered the storm have not down so on luck alone. Marketing and advertising in times such as these requires a certain [...]
What Good Can Come From A Viral Video?
You hear the word “virus” and it means something that makes you sick. Today, you hear the word “viral” and if you’re anywhere but the doctor’s office you know that means “insanely popular.” It’s strange. It makes sense, because viral videos and emails spread like, well, viruses, and in a lot of cases, you can [...]
Societal Marketing
If you watch Mad Men, you’ll notice that the folks at Sterling Cooper are always trying to impress their customers with their knowledge of what the public wants. This is, in actuality, a pretty true representation of the advertising industry in the 1960′s which is, coincidentally, when societal marketing emerged. Societal marketing is the idea [...]
3 Niche Business Social Media Sites Reviewed
Small businesses are seizing online social media as part of their efforts to establish a niche and engage a wider prospective customer base. Social media is not a fad – it is here to stay. The issue is how to gatecrash someone else’s party with a commercial message that doesn’t get you thrown out of [...]
A Marketing Conscience – Do You Have One?
In 1990, Bill Hicks performed a stand-up bit called Revelations. In it, he says to the audience, “By the way if anyone here is in advertising or marketing…kill yourself.” He goes on to say that those in marketing or advertising are “Satan’s little helpers,” “the ruiner of all things good,” and guilty of “filling the [...]
A foursquare Review
I admit, I am a late bloomer. I got married later than most of my friends, I still don’t have kids. Heck, I didn’t even own a computer until I was 28 years old. Sure, I knew how to use one, but to have one in my house? Extravagant! I finally got a BlackBerry in [...]
What is the Importance of Press Release?
A press release is all about the publicity that you can do for your online business. The more publicity you do for your goods and services the more your business gets recognized everywhere on and off of the web. The trick is in making use of all the publicity tools including press releases in the correct way to draw [...]
Doing SEO With oDesk
Image via CrunchBase SEO or search engine optimization is a technique used to rank up high in Google. Deciding to hire a search engine optimizer is a big decision that can potentially improve your website, as well as, help you save valuable time, money and benefit your internet business further. If you’re thinking of hiring [...]
Are Product Review Sites a Dying Trend?
The internet, as we all are aware, is a wealth of information. With the simple click of a mouse, one is delivered thousands of bits of information and wisdom, news and gossip and countless opportunities to spend money. The downside of this, sadly, is that much of this bountiful data is pure, unrelenting garbage. This [...]
Top 7 Blogs Internet Marketers Should Subscribe To
There are so many different blogs out there for fellow Internet Marketers like myself. The list can go on and on. Below are just a few of the latest and greatest you should subscribe to on your search for the best information. SEOMoz To me, one of the greatest resources for search engine marketers. Not [...]